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  • Tricia McDermott
Tricia McDermott

Tricia McDermott

Licensing your name is the smartest way to scale—skip the grind, grow fast, and OWN your exit.

The Influence Economy

The Influence Economy

How social media made imitation aspirational

Tricia McDermott
LicensingLicensing
+3+3
Skims and Swarovski

Skims and Swarovski

A Masterclass in Strategic Brand Collaboration and Market Domination

Tricia McDermott, +1
LicensingLicensing
Semaglutide Goldrush

Semaglutide Goldrush

Parallel marketplaces abound for custom tailored weightloss drugs

Tricia McDermott, +1
LicensingLicensing
+1+1
Travis Kelce’s Own Era Tour

Travis Kelce’s Own Era Tour

Cross Promo Lessons from Celebrity Relationships

Tricia McDermott, +1
LicensingLicensing
+1+1
Damn Drake...Again??

Damn Drake...Again??

Was Knocking Off Pet Shop Boys Worth It?

Tricia McDermott, +1
LicensingLicensing
+2+2
Implications of AI Voice Replication

Implications of AI Voice Replication

Tricia McDermott, +1
TKO's $21 Billion Merger of UFC and WWE

TKO's $21 Billion Merger of UFC and WWE

A Game-Changer for Combat Sports

Tricia McDermott, +1
Buffett's Billion

Buffett's Billion

Jimmy...not Warren

Tricia McDermott, +1
NILNIL
Mugs & Thugs

Mugs & Thugs

Can You Profit from Trump's Mugshot?

Tricia McDermott, +1
LicensingLicensing
+1+1
Two Million Dollars in Damages Later...

Two Million Dollars in Damages Later...

Navigate the Legal Landscape of Hip-Hop Sampling

Tricia McDermott, +1
Strategic insights at the intersection of luxury, law, and licensing, where founders fiercely protect what they’ve built and scale without compromise.

The Savage Esquire

Strategic insights at the intersection of luxury, law, and licensing, where founders fiercely protect what they’ve built and scale without compromise.

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